In sections, “apply hair oil generously to achieve the ‘wet’ look with ultimate hydration and high-gloss shine,” says Fitzsimons. Don’t be afraid to really glob it on—according to Fitzsimons, people often underestimate the amount of oil you need for that “drenched” effect. “You are going to need way more than you think!”
And if you are using hot tools, you might need to recruit even more of the product: Heat zaps your hair of moisture, Fitzsimons reminds us, “so adding in oil will bring moisture and shine back to those locks.”