{"id":1113,"date":"2021-08-13T00:52:46","date_gmt":"2021-08-13T00:52:46","guid":{"rendered":"https:\/\/ultimatehealthreport.com\/5-post-pandemic-fitness-and-wellness-marketing-considerations\/"},"modified":"2021-08-13T00:52:46","modified_gmt":"2021-08-13T00:52:46","slug":"5-post-pandemic-fitness-and-wellness-marketing-considerations","status":"publish","type":"post","link":"https:\/\/ultimatehealthreport.com\/5-post-pandemic-fitness-and-wellness-marketing-considerations\/","title":{"rendered":"5 Post-Pandemic Fitness and Wellness Marketing Considerations"},"content":{"rendered":"
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During and after your certification process, it\u2019s imperative to market with excellence<\/span>! Branding and marketing are how you take your invaluable knowledge and communicate it to clients in need. While it can be a hurdle for some to professionally put themselves out there, it is even more significant to make sure that when you do, it is for a well-meaning and well-informed purpose. While you cannot possibly market perfectly, the following refresher tips will give a solid baseline understanding of why marketing is so vital and how to get started and serves as a framework to later learn of pandemic-specific marketing considerations every wellness and\/or fitness expert should enact:<\/p>\n <\/p>\n At this point, your strategies and purpose should feel revived! And, you are well-prepared to put a post-pandemic lens on your marketing efforts.<\/p>\n \u00a0<\/p>\n <\/span><\/span><\/p>\n The pandemic is a very particular time in history with widespread effects on those who have contracted COVID-19 and\/or those who know someone who has, people with chronic or pre-existing illnesses, lower socioeconomic demographics, minority cultures, mothers, essential workers, and mental health across the board. It is also a time where fitness obstacles are aplenty, such as clinically harmful weight gain (go here<\/span> to read about 8 Ways Personal Trainers May Design Healthier Post-Pandemic Weight Loss Programs), eating disorders, and malnutrition. That being said, there is a certain degree of thoughtfulness and care that must go into marketing, while marketing also needs to endure.<\/p>\n Here are five:<\/span><\/p>\n Marketing in a way that quantitatively yields results alongside qualitatively adapting to out-of-the-ordinary times will set you apart from other fitness and\/or wellness leaders. Your messaging will be clear in a time of chaos. Your delivery will be noble in a time where some in the health industry are ironically preying on those in distress, and several distinguished others are taking a stand against it<\/span>. You have the power to succeed in your business and to generate messaging of integrity at the exact same time. As the pandemic continues to change over time, revisit this article to make necessary adjustments. The work of marketing responsibly is never over, and in the long run\u2013even beyond the pandemic\u2013will be of the highest benefit to you and your clients.\u00a0<\/p>\n \u00a0<\/p>\n <\/span><\/span><\/p>\n \u00a0<\/p>\n<\/div>\nAn activity to flesh out the pre-marketing data you have<\/h3>\n
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Questions for your \u201ctriangle of marketing needs\u201d<\/h3>\n
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Tackle your marketing fears one reflection at a time<\/h3>\n
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Generate buzz, experiment, and adapt<\/h3>\n
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5 Post-Pandemic Things to Keep in Mind Right Now<\/h2>\n
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References<\/h2>\n